Edana is a sought after senior business advisor, dedicated to fostering innovation, inspiring new ideas, and implementing authentic, purpose driven change that positions organisations for the future.

With a unique market position and a proven track record, she excels at helping companies rethink traditional strategies. Her approach is entrepreneurial, intuitive and authentic. Known as a reliable and trustworthy advisor, she is often called upon when organisations need expert guidance and support. 

With over 20 years of experience in multinational firms across almost every area of business operations, Edana has held leadership roles at prominent firms such as Baker & McKenzie and Bird & Bird. She brings extensive international exposure and has successfully led major organisational change projects at every level. 

Edana holds a degree in law and multiple diplomas in the wellness space, integrating these diverse qualifications to offer a truly unique and holistic perspective. 

In 2023 she founded Carbon LLC as a catalyst for organisations seeking genuine transformation in how business is done, striving to create a better future.